You've probably heard it a thousand times: email is the phone number list online marketing channel with the highest ROI. And, while no one denies its power, email is currently facing the phone number list challenge of a new entrant: Facebook chatbots. Facebook Messenger chatbots are AI-powered communication programs that allow you to automate customer responses without human intervention. These are like FAQs on steroids: instead of having a static page where people have phone number list to search for an answer themselves, a bot finds the answer for them in a personal and direct way.
Using this marketing funnel, you use specific material to take people from the phone number list top to the middle to the bottom where, if you've done your job right, the prospect becomes your customer. Your Facebook Messenger chatbot can help you every step of the way, from generating phone number list a lead, sending the free offer you promised in exchange for their email, to sending them more personalized and detailed messages.
Using Facebook's Messenger bot allows you phone number list to create a highly personalized chatbot, but it's more complicated to create. If you have the time and money, go with this option. Using an external chatbot tool, on the other hand, is much better suited for phone number list marketers who want to get started quickly. Choose the option that suits you phone number list best, then install the bot on your site.
If you're not sure which of the phone number list aforementioned tools to choose, here's an in-depth review and comparison of the tools to help you with your decision. At the end of the day, and for the purposes of your funnel, what really matters is that you get started, so choose one and install it by adding the Javascript snippet they give you in the header of your phone number list site.
The phone number list first step in any marketing funnel is to attract and connect with your target audience. You do this by first using phone number list content to attract them to your site – something outside the scope of our Messenger chatbot funnel – and then you offer something of value. Suppose you are browsing an article, like the one below, and in the phone number list middle of the article, you become interested in the topic. More and more, you start to take more interest in what you read.